Rongsheng refrigerator: the industry is against the trend to grow energy-saving brand cattle ear

January 08, 2020

According to the latest data from Zhongyikang, the total annual sales of refrigerators in October 2012 increased by 11.56% year-on-year, and the annual retail sales increased by 13.79%. In the overall decline of the industry, Rongsheng refrigerator continued to grow against the trend. In October, sales increased by 27.44% year-on-year, and the annual accumulated year-on-year growth rate was 8.39%.

Continuous energy saving strategy

In 1993, China's first all-fluorine-free environmentally-friendly and energy-saving refrigerator was introduced. In 2002, Rongsheng realized the temperature control of the refrigerator and promoted the entire line of energy-saving refrigerator products. In 2004, it won the GEF Energy Star Award. In 2006, Rongsheng captured the refrigerator. In the research and development field HCFC-141b foaming agent replacement research problems, in 2009 Rongsheng released "all-weather preservation and energy-saving technology", in 2010 Rongsheng refrigerator 209BS / V again with 0.22 degrees of power consumption to refresh energy-saving records.

Rongsheng Refrigerator's efforts in energy conservation and environmental protection have been recognized by the society and the market. It has won more than 20 energy conservation awards from home and abroad. In September of the year, Rongsheng Refrigerator passed the International Energy Conservation and Environmental Protection Association (IEEPA) on brand awareness and corporate The comprehensive evaluation of a series of indicators such as social responsibility, product energy-saving technology, and sales of energy-saving products has become the only “recommended product for energy-saving refrigerators” certified by the association in the global refrigerator field. When talking about Rongsheng Refrigerator, when the certificate was obtained, Li Junyang, secretary-general of the International Energy Conservation and Environmental Protection Association, said: "The International Energy Conservation and Environmental Protection Association has chosen the recommended products very rigorously. It is necessary to comprehensively consider the brand's popularity, corporate social responsibility and product energy-saving technologies. Rongsheng refrigerator meets our assessment requirements and has always been outstanding in the field of energy conservation and environmental protection."

It is understood that Rongsheng Refrigerator is the first refrigerator brand in China that promises to promote the whole line of products to energy saving before 2013. It is also the first refrigerator brand that declares and realizes the finalization of all products when the country implements a new round of energy-saving and welfare policy. In the past two years, Rongsheng Refrigerator has promoted energy conservation and environmental protection, which has also directly boosted sales. In the state of the overall decline of the domestic refrigerator market, Rongsheng refrigerator continued to rise against the trend this year, ranking second in the country.

"Three specialties" cast energy-saving strength

Why is Rongsheng refrigerator so energy efficient? To sum it up is the "three specialties."

First, professional focus. Rongsheng refrigerator has a history of nearly 30 years. In 1983, it produced the first refrigerator. It is one of the earliest enterprises to manufacture refrigerators in China. From single-door refrigerators to double-door refrigerators, from fluorine-containing refrigerators to non-fluorine refrigerators, from non-inverter refrigerators to inverter refrigerators, from mechanical refrigerators to computer refrigerators... The development of Rongsheng's nearly 30 years can glimpse the development of China's entire refrigerator industry. It can be said that Rongsheng Refrigerator is a refrigerator brand that has been steadily moving forward along with the development of China's refrigerator industry.

Second, specialize in technology. The reason why Rongsheng refrigerator has been tested for a long time is because the quality of the product can always meet the requirements of the times. This is due to the strong R&D team of Rongsheng Refrigerator. In terms of energy-saving technology, from the "temperature self-sensing" technology in 2001 to the discrete multi-cycle technology in 2002, Rongsheng continued to expand its research and development in energy-saving technology, and finally achieved the 2004 United Nations GEF Energy-saving Refrigerator Gold Award. In 2009, “all-weather preservation and energy-saving technology” is another big step taken by Rongsheng in energy saving. This technology makes the energy saving of refrigerator no longer affected by the season and external temperature, and truly saves energy whenever and wherever.

Third, concentrate on material selection. Any technology can not be separated from the support of materials, from the refrigerator compressor to the choice of refrigerant and foaming agent. The refrigerator has always attached great importance to material selection and improvement. A good refrigerator first has a good compressor. The Rongsheng refrigerator is currently the only manufacturer in Asia that has passed the 15-year simulation life test of the compressor. The compressor of the refrigerator is like the heart of the human body, and the foaming agent and the refrigerant are like the blood and moisture in the human body. Rongsheng has always been strict in the choice of refrigerants, foaming agents and compressors and is at the forefront of the industry. In 1997, Rongsheng became the first refrigerator manufacturer in China to adopt R600a refrigerant with green environmental protection. Rongsheng is committed to the continuous use of foaming agents. Improvement, adding 245Fa material to the foaming agent to increase the density of the foaming agent and reduce the thermal conductivity to improve the heat preservation effect of the refrigerator. Low-carbon environmental protection is the unremitting pursuit of the sustainable development of modern society and human survival. Rongsheng is the first in the country to achieve refrigerant foaming. The agent is green and has no fluorine. The environmental protection and energy conservation in the selection of materials not only reflects Rongsheng's pursuit of its own excellent quality, but also reflects the company's strong sense of society and its responsibility and concern for consumers.

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