LED has not reached the "Eleven" has been cut prices to grab the flat-panel TV market
Eleventh Golden Week has not arrived, the TV store is already full of gunpowder. The reporter visited the major stores in the city yesterday to learn that flat-panel TVs and air-conditioners have become the protagonists in the appliance stores, and all brands have significantly reduced prices. According to market participants, the early price cuts in the flat-panel TV market this year are due to the upcoming “flat-panel TV energy efficiency limit value and energy efficiency ratingâ€. Various brands are cutting prices to deal with energy-efficient models, and LED TVs will take advantage of this year’s National Day holiday. Half of the flat-panel TV market is on the market. All brands seized time to clear inventory The "flat-panel TV energy efficiency limit value and energy efficiency rating" will be officially implemented on December 1 this year. The energy efficiency of the flat panel will be divided into three levels. The first grade product is the target value of energy-saving products, which is equivalent to the highest energy-saving level of similar products in the current market. The second-level is the evaluation grade of energy-saving products, which should be higher than the average level of the product market; TV consumption does not meet this standard and will be delisted. It is understood that the current level of energy-efficient LCD TVs on the market is only 2.4%, the proportion of the second level is 10.8%, the third level accounts for 72.3%, and 14.5% of the LCD TVs do not meet the standard. In addition, 9% of plasma TV products are also unqualified. The person in charge of Zhongshan Suning TV Sales Department told the reporter that the products below the third-grade energy efficiency in Zhongshan are mainly listed in September last year, and the models newly launched in April this year and recently are all above the second level. However, models listed before September last year still account for more than 70%. Therefore, major brands are taking the time to clear their inventory, and have not cut prices during the Mid-Autumn Festival. The average price reduction of Gome and Suning is more than 30%. At present, the mainstream 32-inch domestic brands in the Zhongshan market are currently around 2,000 yuan to 3,000 yuan, while the 42-inch models are around 4,000 yuan, while foreign brands are relatively more than domestic brands. It is about 1,000 yuan high. LED market share will reach more than 50% At present, LED TVs produced and sold domestically should be strictly referred to as "LED backlight LCD TVs", which refers to LCD TVs that use LEDs as backlights. Unlike ordinary LCD TVs, it uses LED light sources instead of traditional fluorescent tubes. The picture is better, the theoretical life is longer, the manufacturing process is more environmentally friendly, and the LCD panel can be made thinner. LED TVs have been listed last year. Because the price is much higher than that of LCD TVs, LED TVs with superior performance have not been able to occupy the main position in the market. The implementation of "flat-panel TV energy efficiency limit value and energy efficiency rating" has brought an opportunity for LED TV to surpass LCD. LED TV energy-saving effect is much higher than LCD, major brands believe that LED will soon replace LCD, so all brands of LED products have sharply cut prices to seize the market. The store staff told reporters that before the price cut, the price difference between a 32-inch LED and LCD of a domestic brand was more than 2,000 yuan, and after the price cut, the difference between the two was less than 1,000 yuan. According to industry insiders, the current share of LEDs in the first-tier cities is close to 50%, while the share of Zhongshan stores is only about 30%. Due to the small price gap, it is estimated that after the National Day holiday, the share of LEDs Will reach more than 50%. Double Burner Electric Hotplate Double Iron Hotplate,Double Burner Electric Hotplate,220V Hotplate,Double Burner Hot Plate Shaoxing Haoda Electrical Appliance Co.,Ltd , http://www.zjhaoda.com