LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

October 16, 2021

LeEco's co-founder, global vice chairman, China and Asia Pacific CEO Ding Lei announced that LeTV has entered into a strategic partnership with FF, a US start-up electric vehicle company. In the future, the two sides will share in the automotive, technology, Internet and cloud, entertainment content and other aspects. Work together to create the next generation of connected smart transportation and travel modes.

On January 4th, 2016, Faraday Future (FF) was the world's first brand appearance in Las Vegas, USA. On the same day, FF's first product electric super concept sports car FFZERO1 was unveiled. After 365 days, on January 3, 2017, Beijing time, January 4, 2017, FF's first production car will be launched in Las Vegas, USA.

Electric car startup Faraday Future (Le Vision FF) officially released the first mass-produced electric car FF91 in Las Vegas.

The F11 has a maximum battery life of 378 mph (604.8 km), a maximum horsepower of 1,050 hp (maximum power of 783 kW), and a 0-60 mph acceleration time of 2.44 seconds.

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

From the screen, FF's original variable electric drive chassis architecture (VPA) is conspicuous. From the side view, the FF's first production car has a considerable length. However, in the model, the FF's first production car is somewhat different from the existing common models. It is difficult to classify. It is neither a car nor a SUV or MPV, and it is not a super. run. At present, FF's first production car or, as its official said, is a "new species."

In the automotive industry, lidar has been used for a long time to automatically control speed, brakes and safety systems to cope with sudden traffic changes. Today, manufacturers have begun integrating laser radar into the Automated Driving Assistance System (ADAS) to visualize the changing environment around the car. The large amount of data integrated with the car platform allows the ADAS system to make hundreds of rigorously calculated driving decisions every minute. It is understood that FF has included this technology as a core element in the development of new driver assistance features.

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

FF's first production car or will be equipped with a lidar

In the previous product video, FF's first mass-produced headlight design also has its own characteristics. In addition, it is understood that the FF's first production car will be equipped with a "zero gravity" seat.

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

FF's first production front face lamp set design

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

FF's first production car rearview mirror design

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

FF's first production car zero gravity seat design

In the previous racing video, FF's first production car was linearly accelerated with the Ferrari 488 GTB, Tesla Model X P100D, and Model S P100D. This may signal that its first production car will work on acceleration performance.

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

The new car revolution is coming

One is an Internet company, and the other is an electric vehicle manufacturer born out of the world. The production and research team is almost the core of the Tesla team. What is the combination of "LeTV + FF" depends on the life of the leather industry?

For LeTV, LeEco's “SEE Program” started for a year, and progress in team building and product development exceeded expectations. Previously, Ding Lei had revealed that the first concept car of LeTV Supercar will be unveiled at the Beijing Auto Show in April this year. The current mule car experiment has been successfully completed.

However, the outside world still has doubts about the ability of LeTV in the field of automobile R&D and manufacturing. Although Fu Jingxing from GAC Toyota and SAIC have joined, the accumulation of R&D and manufacturing capabilities is almost from scratch. Now working with FF, FF has not been established yet, but its ability in R&D and manufacturing is a powerful complement to LeTV.

What is the life of Gertsla?

Someone has always defined FF as a challenger for Tesla. It is also often analyzed to compare the LeTV supercar with Tesla, but neither LeTV alone or FF alone can "snap" Tesla.

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

Once FF has acquired LeTV's ecological resources and mastered LeTV's ecological model and philosophy, FF is not only a challenger of Tesla, but has surpassed Tesla in terms of ideas and models.

The innovation in the LeTV+FF concept is that hardware is not all profitable. In a previous interview with the media, Nick Sampson revealed that FF is thinking about a new ownership model. Some analysts believe that this is a completely different model from Tesla. Manufacturing is only a small part of FF's future business. FF needs to use the Internet as a part of the intelligent transportation system, from production to use. Involved, this is more like the current "Internet ecological model" in the Internet industry.

LeTV ff car wants the life of Tesla? The strategic cooperation with ff still needs to go through three major challenges!

Obviously, for LeTV and FF, the hardware is not all profitable, and even the non-profit or loss mode on the hardware will not affect the healthy operation of the whole ecosystem. This is not to "challenge Detroit, subvert the tradition", but on the basis of the traditional automobile industry, using the ecological thinking of the Internet to promote the evolution and transformation of the traditional automobile industry, while fulfilling the vision of improving the environment.

In terms of mode, LeTV and FF are undergoing wonderful chemical reactions. FF Nick Sampson said in an interview with the media, "LeTV will provide FF with excellent content, technological innovation, and a new ecological business model. At the same time, with the expansion of global business, FF will benefit from LeTV in the future. The strength and layout of the global market, especially the Chinese market.” This is LeTV’s strength and is not available to FF and any other car companies.

The concept of FF is similar to that of LeTV. This is the biggest reason why both parties have come together. According to the relevant person in charge of FF, after the cooperation between the two parties, FF will also use Leto's ecological model.

LeTV + FF's three challenges

The challenge comes from itself. In terms of funding, LeTV Supercar has not yet received any investment, and FF has not announced its financing. As a capital-intensive industry, follow-up financing is crucial to the development of both.

The challenge comes second from the traditional car giant. Traditional auto giants have also invested heavily in future-oriented technology research and development. In terms of smart driving and future driverless technology, it is painstaking to study.

At the 2016 CES show, BMW's AirTouch new gesture control system, Audi is the concept car with pre-production autopilot technology, Mercedes-Benz auto-driving technology was announced and exhibited in 2015. These come from traditional manufacturers with both technical accumulation and forward-looking technology.

The final challenge is from many Internet predators, and this dimension is more competitive. Companies such as Google and Apple have already entered the automotive industry and are beginning to strategically deploy in the future. In order to be able to occupy a position quickly, these companies are constantly seeking cooperation with traditional manufacturers to form a synergy.

I have to say that it is not an easy thing for Jia Yueting to realize the cow B that has been blown again. Of course, time will test everything.

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